The inaugural Oktoberfest was first celebrated in Munich in 1810 in honor of Prince Ludwig’s marriage to Princess Therese von Sachsen-Hildburghausen. The festivities began October 12, 1810, and lasted nearly a week until October 17, ending with an exciting horse race. After such a spectacular party, the couple decided that the same type of festival should be continued annually. In the following years, the festivities were repeated every October and they eventually moved forward into September due to better weather.
Today, Oktoberfest is the largest festival in the world, with an international flavor that is extremely characteristic of the 21st century. More than 6 million visitors from all over the world take part in Oktoberfest every year.
Hofbräuhaus History in Munich
1589- The Foundation of the Hofbräuhaus
On September 27th 1589, Duke Wilhelm V. Founded a brewery on the site of the Munich residence – the ancient court ( der Alte Hof). This first Hofbräuhaus existed until 1808 and was only a few paces distance of today’s Hofbräuhaus. They brewed brown beer. Only the foundation document is preserved.
1828- The Hofbräuhaus for Everybody
To the regret of the innkeepers and private brewers, they feared a decrease in guests. King Ludwig I. declared by decree the royal beerhall to become a public beerhall. Even today regular guests of the Hofbräuhaus recall this memorable event by a toast.
1879- The registration of the trade-mark HB
During the 19th century ambitious brewers loved to copy the successful sign of the then already worldwide known brand “Hofbräuhaus” This plagiarism only stopped when the trade-mark, which consisted of a crown and letters HB was declared trade-marked by the imperial patent office of Berlin in 1879.
The Hofbräuhaus with it’s history of more than 400 years, offers many stories which you can experience at the Hofbräuhaus exhibition. Open daily from 9am – 1700 on the gallery of the historic festival hall (2nd floor). Free entry.
Links to Hof Brau München:
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